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Design Direction UI/UX July 24, 2024

Lipton Tea Premium Brand

Logo Branding:
Our design for Lipton Tea Premium features a sleek, sophisticated logo that exudes luxury and
elegance. The embossed style, shown in the provided image, uses refined typography with a
classic touch, reflecting Lipton’s heritage and commitment to quality.

Packaging:
The packaging design complements the premium branding, using high-quality materials and a
sophisticated look. The embossed logo, combined with a palette of deep, rich colors and gold
accents, creates an elegant and timeless appearance. The packaging is designed to stand out on
the shelves, attracting discerning tea lovers who appreciate the finer things in life.

Social Media Grid Design:
Our social media grid design for Lipton Tea Premium follows the sophisticated theme of the
brand. Each post is meticulously crafted to reflect the premium aesthetic, using a consistent color
palette of rich tones and gold accents. High-quality visuals, elegant typography, and engaging
content highlight the luxurious experience of Lipton Tea Premium, creating a cohesive and visually
appealing social media presence.

Website:
The website for Lipton Tea Premium is designed to provide an immersive and seamless user
experience. The design features clean lines, sophisticated typography, and a rich color palette
that aligns with the brand’s premium image. The website showcases the product range, tells the
story of Lipton’s heritage, and highlights the quality and sophistication of Lipton Tea Premium. It
includes a user-friendly interface, easy navigation, and engaging content that emphasizes the
luxurious experience of the brand.

Conclusion:
Our comprehensive branding overhaul for Lipton Tea Premium—encompassing logo design,
packaging, social media grid design, and website—ensures a cohesive and upscale brand
experience. This premium version of Lipton Tea stands out in both taste and presentation,
attracting tea lovers who value quality and sophistication.

  • Strategy

    Design Direction,

  • Design

    Logo Branding, Packaging

  • Client

    Lipton Tea Premium Brand

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